Yacht Show Season in The Mediterranean Starts Again: Meet STILLA in Cannes and Monaco 2024

As summer comes to an end, the yachting season on the Mediterranean shifts from open waters to bustling shores.  It is now time for the maritime community to come together celebrating the finest innovations, the latest vessels, and the vibrant connections that fuel our industry. The yachting show season is upon us, offering a unique opportunity to discover cutting-edge technology, admire luxurious yachts, and engage with clients, partners, and other key stakeholders.

This September, STILLA is thrilled to announce our participation in two of the most prestigious events on the yachting calendar: the Cannes Yachting Festival and the Monaco Yacht Show.

Cannes Yachting Festival 2024: A Celebration of Elegance and Innovation

The Cannes Yachting Festival, taking place from September 10-15th, is one of the most anticipated events in the yachting world. Set against the stunning backdrop of the French Riviera, this festival brings together over 600 boats, ranging from sailing yachts to luxury motor yachts, and showcases some of the most innovative designs in the industry. With over 54,000 visitors from around the globe, it’s a hub of activity where industry leaders, designers, and yachting enthusiasts come together to celebrate the art of boating. 

STILLA is excited to be part of this grand event. Our team will be on-site, ready to showcase our latest offerings and discuss how our sustainable practices continue to set us apart in the floral industry. At Cannes, we will engage with partners, crew, clients, and many others to showcase samples of our flowers and highlight our commitment to sustainability in the yachting market. Get in contact with our team to meet us there. Look for the pink team at Cannes Yachting Festival 2024.

Monaco Yacht Show 2024: The Peak of Luxury Yachting

Following Cannes, the Monaco Yacht Show (MYS) takes place from September 25-28th. This event is the epitome of luxury and sophistication, attracting the world’s elite to the glamorous setting of Port Hercules. With over 125 superyachts on display and an array of luxury exhibitors, MYS is where the yachting industry’s most significant deals are made. It’s not just about the yachts—it’s about the lifestyle that surrounds them.

STILLA’s participation in the Monaco Yacht Show is a testament to our commitment to excellence. At MYS 2024, we will be showcasing our exclusive collection of floral arrangements tailored to the high-end yachting market. More than just handing samples, we have big surprises prepared for Monaco’s show this year. We can’t say much yet, but here goes a little spoiler: STILLA Follows You Everywhere!

Additionally, we will be part of many events during the show, working alongside our partners. You can find us at IYC Lounge, an exclusive space made for networking in the industry. Contact us to receive an invitation and join us there.

We will also be at Hill Robinson’s “Meet the Experts” event on Thursday, September 26th, from 8:30 to 10:30 AM—a fantastic opportunity for the crew to meet top suppliers and industry experts like STILLA, and discover the latest innovations in the market.

Finally, we will also be present at the “Women in Sustainability & Technology in Yachting” event held by the Association of Women in Yachting (AWY). We are thrilled to share our vision for a sustainable future in the superyacht industry and discuss how STILLA is leading this revolution. Find us at this event on Friday, September 27th, from 4:15 to 7:30 PM.

Previously at STILLA: Our Iconic Legacy

Our involvement in the world’s leading boat shows is not new. Last year, STILLA made a significant impact at both the Monaco Yacht Show and the Cannes Yachting Festival. Our bespoke floral designs adorned several superyachts in those events, proving once again our space as a leader in bio-preserved flowers for yachts.  

At Cannes Yachting Festival 2023, our vibrant pink team was easily spotted during the show, but it was in Monaco where we truly made waves. Innovation is our DNA, and for Monaco Yacht Show 2023, STILLA did what no one expected: a dress made of real flowers that lasts a year! The Eternal Flower Dress embodied our commitment to impeccable design, constant innovation, timeless beauty, and, of course, sustainability at our core. Admired by all visitors, exhibitors, clients, partners, and the media, our dress became the talk of the show, something everyone would remember.

Earlier this year, STILLA continued to build on this momentum by participating in the MYBA Charter Show in Genoa and the European Yacht Brokers Association’s (EYPC) event in Nice. Despite challenging weather at the MYBA Charter Show, our participation was a resounding success, including our Roses and Rosé event with Global Wine Solutions.

At the EYPC event, we engaged with top brokers and yacht owners, discussing how our designs can enhance the yachting experience. These events have not only expanded our reach within the yachting community but also deepened our understanding of the unique needs of this market.

Who is STILLA?

STILLA Flowers is the peak of luxury in floral design, combining sustainable practices with timeless elegance. Our exquisite, preserved flower arrangements are crafted to not only enhance any setting but to resonate with the sophisticated tastes of our discerning clientele. Embrace the STILLA experience, were beauty and sustainability flourish together.

At STILLA, we are committed to creating floral arrangements that are as sustainable as they are beautiful. Our bio-preserved flowers are not only long-lasting but also eco-friendly, offering a luxurious alternative to traditional cut flowers. By choosing STILLA, you're not only enhancing your space with stunning designs but also making a conscious choice for the environment.